businessinsider.com
excluded from the index
- Largest paint
- 0.2s
- Paywall
- hard paywall
- Ad requests
- 124
- Tracker requests
- 60
- Page weight
- 1.7 MB
- Readability
- 18px type · 1.6 line height · 46 characters per line · 19.8:1 contrast
- Accessibility
- 4 automated checks failed (4 serious)
- Green hosting
- not measured
- Measured
- 2026-09-07
Observed interruptions
Ad and tracker counts above are network requests, not counts of visible ads or separate companies. They do not affect the interruption score.
Assessed 4 sampled pages. The largest detected ad area was 0% of a sampled viewport. No qualifying obstructive prompts were detected.
This is a sample, not a promise that the whole site has no interruptions. Ad detection can miss formats and content outside the sampled view. Older scans did not check visibility or overlapping ad rectangles as thoroughly. The score uses the strongest observed deduction, so one panel is not penalized under multiple names. How interruptions are scored.
The type, and who can use it
Measured on 2 rendered pages; latest measurement 2026-09-05. Typography uses the article measurements; accessibility uses all measured pages. Every number is a mechanical fact about the page, not a judgment of its design.
| What | Measured | The bar |
|---|---|---|
| Body type size | 18px, 17px at phone width | 16px, the browser default |
| Characters per line | 46 | 45–90 |
| Line height | 1.61 | 1.5 (WCAG 1.4.8) |
| Text contrast | 19.8:1 | 4.5:1 (WCAG AA), 7:1 (AAA) |
| Text column | 36% of the window | at least 45% |
| Reflows at phone width | yes | WCAG 1.4.10 |
| Dark mode | no | noted, not scored |
| Automated accessibility checks | 4 automated checks failed (4 serious): aria-command-name, color-contrast, nested-interactive, svg-img-alt | WCAG 2.1 A and AA, via axe-core |
| Keyboard | no trap; focus visible on 99% of stops | never trapped, always visible |
| Structure | main landmark, 1 h1, no skipped heading levels | a main landmark, one h1, no skips |
| Alt text | 52% of 52 content images described | every content image |
| Reader mode | parses | parses (Firefox’s Readability) |
Automated accessibility checks catch an estimated 30–40% of real problems, so “no automated violations detected” is a floor, not a certificate. We never say “accessible”. How these are scored.
Why it is excluded
| Gate | What tripped |
|---|---|
| G1 | Hard paywall — the content requires payment |
A site that fails any of these is not indexed at all — not ranked lower, absent. It keeps this page, and the measurement that produced the verdict stays visible.
Measurement dates
Oldest evidence 46 days old. At least one subject is due for rechecking (30 days or older). Dates refer to the evidence, never the card rebuild.
- Access and interruptions:
- Readability and accessibility:
Measurement history
Newest 7 saved observations. Each describes a sampled page at that time; older, failed or held observations do not override the current reviewed card. Raw automated findings may have been superseded by later review or detector replay. No previous grade is inferred.
Read dated observations
- — Access observation: pass
https://markets.businessinsider.com/
Evidence source: frontier-2026-09-07.jsonl · observation 32575e69898c - — Readability and accessibility observation; prose source blocks; phone overflow not observed
https://www.businessinsider.com/
Evidence source: readability-top5000.jsonl · observation 3cb1a7f80f90 - — Readability and accessibility observation; prose source p; desktop type 18px; phone overflow not observed
https://www.businessinsider.com/warren-buffett-95-birthday-berkshire-hathaway-stock-investing-025-8
Evidence source: readability-top5000.jsonl · observation 2bb4054e6de0 - — Readability and accessibility observation; desktop type 18px; phone overflow observed
https://www.businessinsider.com/warren-buffett-95-birthday-berkshire-hathaway-stock-investing-025-8
Evidence source: readability-top5000.aborted-desktop-resize.jsonl · observation 7275c1f7e9fc - — Access observation: excluded; detected gates G1; raw automated findings soft registration nag
https://www.businessinsider.com/axe-brings-back-kilo-taps-into-y2k-nostalgia-marketing-2026-8
Evidence source: verdicts-top5000.jsonl · observation eeb18ebeca79 - — Access observation: excluded; detected gates G1
https://www.businessinsider.com/most-common-decluttering-mistakes-from-professional-organizer-2026-8
Evidence source: verdicts-top5000.jsonl · observation b436a42c48d0 - — Access observation: excluded; detected gates G1
https://www.businessinsider.com/decor-that-looks-bad-in-real-life-interior-designer-tips-2026-8
Evidence source: verdicts-top5000.jsonl · observation 912e1aefbd3d
How we know
| Pages rendered | 4 |
|---|---|
| Site verdict | errors dropped; majority of remaining; ties to the stricter verdict; active reviewed exclusions override admission |
| Figures shown | numeric measurements generally use medians; interruption costs, overflow, keyboard traps and accessibility failures retain the strongest observed finding |
| Cited by | 24,193 encyclopedia articles |
Think this is wrong? It may well be — the measurements cover only a handful of pages. Any reviewed admission decision and its dated evidence are shown above. Re-measurement on request is not built yet, so there is no button here that would do anything. When it exists it will be free and it will be on this page.